One point I would like to add / disagree with: "Suffice it to say that I don't think that the press you're going to receive outside the entrepreneurial communi

One point I would like to add / disagree with: "Suffice it to say that I don't think that the press you're going to receive outside the entrepreneurial community is enough to justify exposing your finances to the public." I believe the opposite, most people (outside of tech) do not know much about products in tech, so they often come to people in tech for recommendations on everything from cell phones, to computers, to websites for fun / etc. The same way you might ask a girl what flowers would be nice to get for your mom. Recommendations exist in the real world & I personally think that putting yourself in front of a group of influencers (like the people here on HN) is a great way to gain word of mouth marketing.