When I was in university one of my favorite professors encouraged his students to browse through the tech transfer catalog every so often as a source of idea ge

When I was in university one of my favorite professors encouraged his students to browse through the tech transfer catalog every so often as a source of idea generation. I found it helps tremendously as a mental exercise to go through their technologies and brainstorm ways to commercialize. One of the things about idea generation is that it is a muscle that needs exercise. I'm glad to see the tech transfer program starting something new(ish).