5 ms·
The human interest side of the story discusses how the founders of one Roaster were interested in the well being of Mexican coffee farmers Which is exactly how
by ScottWhigham 11y ago
The human interest side of the story discusses how the founders of one Roaster were interested in the well being of Mexican coffee farmers
Which is exactly how one would spin it so that the CEO of the roaster would buy into it...
I know - cynical.
- matt4077 11y agoI run a small organic food business on the side and I'd be happy if someone offered me to test our products. We can't afford it and have to rely on our suppliers. That's especially true if, as it appears from the quote, the results would be treated anonymously. And for these roasters the risk is even lower because the danger is not to the consumer.
- jdnier 11y agoYes, cynical. Just Coffee is a cooperative; they don't have a CEO. http://justcoffee.coop/about/ http://justcoffee.coop/about/