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No, the ads could perfectly be like: <a href="..."><img src="..." alt=".."></a> with src generated server-side.
by niutech 11y ago
No, the ads could perfectly be like: <a href="..."><img src="..." alt=".."></a> with src generated server-side.
- bduerst 11y ago>perfectly That would kill any targeting, thus destroying conversion rates on cpc ads and diminishing the value of display ads. This perfect system would lead to more spammy ads, not less. Content creators aren't going to jump on that. And do exchanges actually let publishers dynamically serve ad content from server-side? Wouldn't they be able to fake impressions?