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In the 1990s Apple didn't have leverage over the web like they do now and not being an internet company that makes money from ads, their incentives are aligned
by IBM 11y ago
In the 1990s Apple didn't have leverage over the web like they do now and not being an internet company that makes money from ads, their incentives are aligned with combating this more than ever.
- kps 11y ago> their incentives are aligned They sure are. Apple sells native ads which, naturally, they do not allow users to block. http://advertising.apple.com/ http://advertising.apple.com/
- superuser2 11y agoNative advertising is a reserved word at this point, signifying advertising pretending to be any other article in a publication, differentiated from the work of the organization's actual journalists only by a tiny disclaimer, if that. Advertising from a computing platform itself should probably have a name, but not that one.
- rimantas 11y agoAnd how does that apply to the web?
- ori_b 11y agoWell, if advertisers can't reach customers via web ads, where do they turn?