It is a marketing term that means "we're going to sell you something you'll probably think of as a big car, but which only has to meet light truck standards". T

It is a marketing term that means "we're going to sell you something you'll probably think of as a big car, but which only has to meet light truck standards". There was a time when something like a Jimmy or a Bronco was distinctly downmarket and likely to have utilitarian rubber floor mats rather than carpeting. (Yes, there were some "gentlemanly" vehicles in the general class, like the Range Rover and the Wagoneer, but most were all business.) CAFE regulations didn't include trucks, so we were sold trucks instead of cars. Now people want trucks that look like cars from the inside.