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Twitter is useless compared to Facebook. You get a lot more engagement from Facebook. With twitter your window of opportunity is the 5 seconds that you show up
by vaksel 17y ago
Twitter is useless compared to Facebook. You get a lot more engagement from Facebook.
With twitter your window of opportunity is the 5 seconds that you show up in their feed. With Facebook that time is a lot longer.
You can have 10,000 followers on twitter, but only 20 people will see your announcement, since you'll show up in their feed for 5 seconds.
Anyone who follows a business account on Twitter, is most likely following more than 100 people(and most likely >1000), which means you are one of hundreds of people trying to talk to them
- steveklabnik 17y agoThat's why you @reply them. Not in a spammy manner, of course. But if someone's talking about your business on Twitter, engage them.
- vaksel 17y agoI was talking more about announcements. I do the @reply thing, but it's a little sucky, since that @reply shows up in everyone's feed.
- jsb 17y agoSo long as you start the tweet with @[twitteruser], your @reply will only appear in someone's feed if they follow you and also the person you are sending the at-reply to. Or if they are the person you're sending the message to, of course.
- vaksel 17y agothat's the point, if my message is only to that one person, why would my followers want to read about it?
- jsb 17y agoTo clarify, your @reply won't necessarily appear in everyone's feed. It will only appear if: 1) They are the user you are sending the @reply to, OR 2) They follow you AND the person you send the @reply to. So for example, if I follow @balsamiq and @fogbugz and @balsamiq sends an @reply to @fogbugz, that message will appear in my feed. But if @balsamiq sends an @reply to a user I do not follow, I will not see it in my feed.
- davidu 17y agoI'm pretty sure it doesn't work that way. I think everyone see's your @reply -- perhaps you mean DMs?
- maxklein 17y agoI just don't get the utility of twitter for business. I see one great use for twitter, which is what I am using it for right now: Get major influencers to follow you. When you do that, you have a good chance to be republished by one of them, which is great PR. (That's why I bothered writing two articles recently, trying to raise my twitter 'important people' follower count. It actually works somewhat.)
- vaksel 17y agoI'll give you an example, I needed to buy some wine as a gift. So I tweeted out to Gary Vaynerchuk what to buy. He tweeted back with a few suggestions. And I got into my car and drove down to Wine Library and bought one of his suggestions.
- jasonlbaptiste 17y agoyoure from jersey? respect++
- tptacek 17y agoI have repeatedly had exactly the opposite experience: I've gotten hundreds of respondents for surveys, driven traffic to new blog posts, and fully enrolled a class off Twitter posts, and have had Facebook attempts at the same things fizzle. Twitter has been a much more valuable tool for us than Facebook. Which is fine, because my Facebook list is filled with people I went to high school with, who couldn't give less of a crap about what my company is doing this week.