I think Jason's wrong about self-driving cars being so "refined" and different from the core Google ad business. I see Google eyeing Tesla not for its zero-emis

I think Jason's wrong about self-driving cars being so "refined" and different from the core Google ad business. I see Google eyeing Tesla not for its zero-emissions, electric vehicles, but for its always-on, always-connected vehicles. I believe Google, whether they realize it or not, views cars as a gigantic new market for hyper-personalized, hyper-local, just-in-time advertising of a sort we have never seen before. While you're driving. The car, and by extension, the cloud, know where you are. Which means everything paying a fee to the Google is gonna know you're passing by right now, or about to. You really think Google's not going to enable that kind of advertising? "You're one mile from a great burger at McDonalds." "Hey you're about to pass a great sale going on at Lenscrafters. Stop by in the next 5 minutes for a 20% discount." "Hey there Claire, you have 87000 miles on your Celica. Turn right in 500 feet and stop by Bob's Toyota for a fantastic deal on a trade-in right now." Et cetera. It is coming. It is going to suck. Advertising is coming to cars and it's going to get ugly. And I fully predict Apple wants to get in on this game too. Just watch. It's coming.