He is a great example of Alinsky's Rules for Radicals: https://en.wikipedia.org/wiki/Rules_for_Radicals#cite_ref-RULES_1-2 https://en.wikipedia.org/wiki/Rules_

He is a great example of Alinsky's Rules for Radicals: https://en.wikipedia.org/wiki/Rules_for_Radicals#cite_ref-RULES_1-2 https://en.wikipedia.org/wiki/Rules_for_Radicals#cite_ref-RU... Institutions are hard to attack, but people are not. By giving his interviews, Shkreli gave a face for people to villainize. By giving repeated interviews he made every PR mistake in the book.