Indeed. Another example: https://www.ftc.gov/news-events/press-releases/2014/11/ftc-illinois-ohio-stop-scheme-offered-free-credit-scores-then https://www.ftc.g

Indeed. Another example: https://www.ftc.gov/news-events/press-releases/2014/11/ftc-illinois-ohio-stop-scheme-offered-free-credit-scores-then https://www.ftc.gov/news-events/press-releases/2014/11/ftc-i... The FTC fines seem to be quite affordable to these players, who may just see them as a minor cost of doing business. Sensa for example had sales of $300m, fines of $26m. The example above has annual sales of around $250m. The profit margins on the sales numbers for these kinds of products are very high too.