An advertising industry where content is still 'free' (paid for by advertising) but the actual curation and safety costs are foisted onto the advertiser rather

An advertising industry where content is still 'free' (paid for by advertising) but the actual curation and safety costs are foisted onto the advertiser rather than the consumer - through a third party - is a nice middleground to strive towards. But if this app doesn't allow pre-existing owners to turn off this feature, that's a pretty blatant bait-and-switch. Extremely anti-consumer at that as well.