Better products wouldnt have helped. Customers dont know something is better until after they buy. They certainly had a branding issue by focusing on their prod

Better products wouldnt have helped. Customers dont know something is better until after they buy. They certainly had a branding issue by focusing on their products instead of on their users. If they asked themselves before making every decision, "how will this help our users invent better products and bring them to market, they may have survived. Instead they asked themselves, " what can we do to make more money." Their core product was their community, they never seemed to get that!