3 ms·
The deep pockets in online advertising aren't able to easily track the effectiveness of their ads. They're big brands, like Target, Old Navy, Tide, movies, etc
by nostromo 11y ago
The deep pockets in online advertising aren't able to easily track the effectiveness of their ads.
They're big brands, like Target, Old Navy, Tide, movies, etc.
They don't even care if people click their ads. They just want the impressions.
- geocar 11y agoThe advertisers in this case are buying video from Myspace. There's no expectation that people click on video.