I really wanted to pick up a Pebble Time when they publicly launched. I was so disappointed to see that they were charging €250 (~$280) in Europe while only $19

I really wanted to pick up a Pebble Time when they publicly launched. I was so disappointed to see that they were charging €250 (~$280) in Europe while only $199 in The States. Now, the Steel and the Round are €300. It's just too much money. Even considering VAT, the difference in price between EU & US seems excessive