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At first I thought this was bad news for Groupon, but after reading about it, it seems like a logical strategy. Groupon recently exited Turkey and Greece, whic
by jhou2 11y ago
At first I thought this was bad news for Groupon, but after reading about it, it seems like a logical strategy. Groupon recently exited Turkey and Greece, which makes a lot of sense considering the economic turmoil in those countries and in the region in general. The 7 countries that were affected in this news were fairly small markets. Since when was Uruguay a major player in the global economy? The layoffs of 1100 mostly in sales and customer service seems reasonable when operations in 7 countries are shut down. Groupon has over 10,000 employees. A 10% reduction in staff trims some of the low performers. Microsoft and Amazon probably cut more staff each year with their stack rankings. (I know MS supposedly killed off their stack rankings, but I have a feeling it still exists albeit in a less visible capacity.) Overall, I think these moves make Groupon stronger, more competitive, more focused and more capable in a cutthroat market.