3 ms·
Quirky did ALL the hard, expensive, risky parts (go-to-market, marketing, etc). How is the inventor cut not sufficient? Ultimately Quirky failed BECAUSE they t
by teej 11y ago
Quirky did ALL the hard, expensive, risky parts (go-to-market, marketing, etc). How is the inventor cut not sufficient?
Ultimately Quirky failed BECAUSE they took on all the risk and shipped too many duds and not enough hits.
- rmena123 11y agoYea exactly they did everything and left out the inventor, what that does is create a one tracked mind team behind them all and not only that it didn't attract real inventors to get great product ideas. If they gave the inventor more you would have better products. Products take a variety of people and different options, a product can't be streamlined by the same people each time.