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I agree with you. Seems like they should have stayed small and been happy with small returns. Any business can throw a 50%-off deal up on their facebook page or
by sigmar 11y ago
I agree with you. Seems like they should have stayed small and been happy with small returns. Any business can throw a 50%-off deal up on their facebook page or website. They weren't adding value by consolidating those deals to one site.
- hnal943 11y agoThe value they added at first was the viral nature of the deal - you only got the deal if enough people signed up. This prompted people to tell their friends, which created buzz. Once they got large enough, there was never a sense of urgency and that value was decreased.