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Ask HN: Does the color scheme in a website affect signups?
If so, which bg/fg color pair do you think, works?
- twidlit 17y agomore common examples would be white blocks on black background vs. light colored blocks on white background. Does anyone like to have lots of white (ala facebook)?
- nfnaaron 17y agoAfter you've asked this kind of question informally, you may be interested in resources like this: Color Harmony Compendium, A Complete Color Reference for Designers of All Types http://www.amazon.com/Color-Harmony-Compendium-Reference-Anniversary/dp/1592535909/ref=sr_1_1?ie=UTF8&s=books&qid=1262363702&sr=8-1 http://www.amazon.com/Color-Harmony-Compendium-Reference-Ann...
- mschy 17y agoYes. Hugely. It needs to be easily legible, and you need a clear call to action color. I'd suggest looking at successful sites that serve your target market, and looking at what colors they use. I'm guessing you'll find lots of black/blue/grey/white sites, with orange and green calls to action.
- twidlit 17y agothanks guys! I was wondering if someone already made an a/b tests purely on color schemes. that would be very interesting.