Headlines have been written to grab your immediate attention and want to read further since newspapers have been in print. If that makes it "clickbait", its usu

Headlines have been written to grab your immediate attention and want to read further since newspapers have been in print. If that makes it "clickbait", its usually only clickbait when the headline over promises or leads with some climatic note and under delivers, like "That one weird trick to losing weight" turns out its called limiting calorie consumption and exercise or "A guy was walking down the street, you won't believe what happens next", which turns out I do and what happens is only mildly interesting or the buzzfeed "12 things on a list of things on how to do something, 11 of which you already know about and the 12th not being very effective"