If we accept ad blocking as an act of war, doesn't that imply we think humans can't help being manipulated by ads? Otherwise, where would be the difference betw

If we accept ad blocking as an act of war, doesn't that imply we think humans can't help being manipulated by ads? Otherwise, where would be the difference between somebody using an ad blocker and somebody being indifferent to the ads? I must admit if that is the fundamental belief, how one can prefer to side with the people who manipulate other people. I am not against ads myself, I just don't understand the rationale.