As a counter example, one has to only look at large European companies, like Seimens, Airbus, Philips, Volkswagen, etc. Their multinational spread transcends la

As a counter example, one has to only look at large European companies, like Seimens, Airbus, Philips, Volkswagen, etc. Their multinational spread transcends language barriers. Why would this be a problem for start ups? Because these companies are all based around companies communicating with customers, which can be localized and has no real network effect. Many current "unicorns" are social companies or companies with inbuilt network effects where customer-to-customer communication or cultural familiarity is important.