6 ms·

Interesting choice for a company trying to break into the HR space. It's not clear how to pronounce it. Is it -g'oo'stow- or -guh'st'oh-?

• sjs382 11y ago
  Strange. I didn't think it was unclear at all. https://en.wiktionary.org/wiki/gusto https://en.wiktionary.org/wiki/gusto guss toe
  • smackfu 11y ago
    It's one of those borrowed words where the English pronunciation is different than the original Italian: https://www.youtube.com/watch?v=z_Tgrk6dLuw https://www.youtube.com/watch?v=z_Tgrk6dLuw
  • Zhenya 11y ago
    What's the indication that its an english word v. the spanish word. This is especially curious since their previous name was also a word borrowed from another language. Gusto(EN) - to do with vigor Gusto(ES) - taste
  • pbreit 11y ago
    Anyone with any exposure to Spanish or Italian would think goo-sto.
    • ericd 11y ago
      The pronunciation in English in the US (their target market) isn't ambiguous, though.
      • pbreit 11y ago
        Considering the number of Spanish speakers in the USA, particularly in the population centers, and that the word is much more common in Spanish than it is in English, I'm not so sure.
• deleted 11y ago
  [deleted]
• edawerd 11y ago
  It's gUSto. Like how you pronounce us. The "us" in the name resonates with our mission and is another reason why we liked it :)