2 ms·
Recently in my workplace (I'm white/male, 11 person team is lead by 2 white males) we've been working on refocusing our branding on "Tech Entrepreneurs". Quick.
by lbotos 11y ago
Recently in my workplace (I'm white/male, 11 person team is lead by 2 white males) we've been working on refocusing our branding on "Tech Entrepreneurs". Quick. Name the first person you think of when you here that? What do they look like? Probably white, twenty something, male. This was a problem for our team because we are trying to target more than that. We know we are, but communicating that and reaching more people is hard. It's cemented in our bias, but yeah, still, we realize that "tech" is a lot of "younger white dudes". This effort by YC is just trying to change that by making a safe place for people outside of "the norm" to be acknowledged and encouraged.