4 ms·
The reason is one. And it is because ad blockers actually do not affect both the publishers and ad companies that much. About only less 5% of the internet u
by as1ndu 11y ago
The reason is one. And it is because ad blockers actually do not affect both the publishers and ad companies that much. About only less
5% of the internet users world wide have ever employed ad blockers (http://www.channelnewsasia.com/news/business/in-bringing-ad-blocking-t/2128856.html http://www.channelnewsasia.com/news/business/in-bringing-ad-...). I am sure they will move ad serving to the backend when they get better reasons to shun of client side technology. Its just not worth it....yet.
- zhobbs 11y agoThis is changing fast depending on the audience for your content. Some publishers are now seeing 40%+ of their traffic ad blocked. Some countries are seeing 30%+ of total population using ad block. Ad block usage is up 41% year over year...this is going to be a very serious issue very soon for many publishers. Some of my numbers are from: http://bits.blogs.nytimes.com/2015/08/10/study-of-ad-blocking-software-suggests-wide-use/?_r=0 http://bits.blogs.nytimes.com/2015/08/10/study-of-ad-blockin...
- as1ndu 11y agothanx for the enlightement!!!