My personal reason for using an ad blocker is the infrastructure. There is nothing wrong with ads. But there is something deeply wrong with ad networks and aut

My personal reason for using an ad blocker is the infrastructure. There is nothing wrong with ads. But there is something deeply wrong with ad networks and automated ad placement. Giving up a square of your website to some company to place whatever the hell they deem relevant is the reason I dislike web ads. I go to a website to read their content, not what Doubleclick thinks I should see based on my creepy user profile. So if content creators curate and produce ads in partnership with advertisers (whose products they must actually, you know, like enough to want to promote to their readers) then maybe people will find ads less offensive. Instead of seeing ads for malware, or a private medical condition, or the towels they were just browsing on Amazon in a separate tab. Great content creators don't use an algorithm and analytics-generated user profiles to determine what content to serve individual users, they just publish what they think their readers will like. Why not do the same for ads?