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The way Amazon has tried to edge itself in is by supplying custom content, both in TV and games. Netflix has kept its edge with content, HBO has kept it's edge
by alttab 11y ago
The way Amazon has tried to edge itself in is by supplying custom content, both in TV and games. Netflix has kept its edge with content, HBO has kept it's edge with content. Whether you like Amazon's content is up for debate, but what's not up for debate is Apple is behind in this regard.
- simonh 11y agoGoing into content would be a terrible mistake for Apple. It would set them up as a competitor against the very services they rely on to make the Apple TV competitive. As a neutral party, they can provide an attractive platform for Netflix, HBO, etc services. Sony made the mistake of getting into content decades ago. Their aim was to deliver content to their device businesses, but it made them the enemy instead of an ally of every other music, TV and film company on the planet. Apple had an exclusive with HBO Go last year. That would never have happened if Apple had their own TV service.