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The problem is that after a string of successes like iMac, iPod, iTunes, iPhone, there is no way to out-do that. There is no market so ripe for disruption that
by dasil003 11y ago
The problem is that after a string of successes like iMac, iPod, iTunes, iPhone, there is no way to out-do that. There is no market so ripe for disruption that plays to Apple's strengths the way that the iPhone setup. That's why the iPad is so disappointing to analysts and why nothing Apple does is that impressive now. There is no opportunity for the next iPhone-level success in the market today. It's out there somewhere in the future, but everyone carrying around a $700 pocket computer is a game changer of a magnitude that can only be approximated by physical implants. It certainly is not approached by any imaginable Watch or Google Glass type of device.
- anjc 11y agoIf Apple had made the Surface Pro (which hasn't existed for very long) before Microsoft then it would have been the next in that line of major innovations. They didn't, because of a lack of foresight, but the opportunity to create it was readily available.
- gress 11y agoThe surface pro is a failure. Apple didn't make a pro tablet earlier because they understood the correct time to introduce such a product.
- anjc 11y agoBy what metrics is it a failure? Because when I last looked at Microsoft's financial statements, their revenue was up due to the Surface (Profit was down for unrelated reasons). I'm assuming you haven't used a Surface Pro but you can mark my words now, Apple will release a direct copy of the Surface within 3 years. The iPad Pro is a glorified iPad and will be utterly unusable for doing anything professional, so it's not a copy at this stage.
- gress 11y agoThis is already demonstrably false. The iPad is already in use for professional purposes, and if you'd watched it, you have seen the stage demo prove you wrong.
- anjc 11y agoWhat professional purposes?
- gress 11y agoMedicine, CAD, Commercial Aviation, Finance, Retail, Graphic Design & Illustration... Pretty much everything serious. https://www.apple.com/business/mobile-enterprise-apps/healthcare.html https://www.apple.com/business/mobile-enterprise-apps/health...
- threeseed 11y ago> There is no opportunity for the next iPhone-level success in the market today. Oh yes there is. The car. Very high margin. Plenty of opportunity to do something radically different.
- tallanvor 11y agoTesla is already there. I mean, Apple could still try, but they're not likely to come up with anything that people will consider "revolutionary".
- 72deluxe 11y agoTouch-screen steering wheel? What could possibly go wrong? As an aside, I find the obsession with touchscreen interfaces in cars to be irritating because obviously the testers test these things whilst sat perfectly still in a stationary vehicle or in a car with hydrogas suspension (just kidding), and not on a typical road that has bumps. They're impossible to use whilst in motion as your arm bounces around.