4 ms·

> <thing> seems to be common non-trademarked words Hasn't stopped Microsoft being successful with this strategy, e.g. Office, Word, Windows, etc.

• callum85 11y ago
  Those are metaphors and metonyms. MS Word is not a word. MS Office is not an office. Facebook Messenger is literally a thing that carries messages. Apple Watch is literally a watch.
  • jonhohle 11y ago
    Apple Watch is to watches as iPhone is to phones. In both cases they are supersets of what their name suggests, where the consumed set is a tiny fraction of their purpose.
  • mmustapic 11y ago
    Although SQL Server is an SQL server :)
  • DonHopkins 11y ago
    To be fair, MS Word is two letters, a space and a word.