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> A tweaked logo won't affect Google's outcome one iota. Ah, but it will. When you're a company like Google, with hundreds of millions of users a day, it's on
by d23 11y ago
> A tweaked logo won't affect Google's outcome one iota.
Ah, but it will. When you're a company like Google, with hundreds of millions of users a day, it's only a matter of time that something like an outdated logo will start to lose you customers. People make sub-conscious inferences about your product based on appearance. If you start looking like that thing everyone used to use, they'll start looking for alternatives.
- jonknee 11y agoGoogle's logo is so important to keeping users around that they frequently replace it with a silly animation about a current event. This redesign was for Google executives, not Google users.
- dkrich 11y agoWas about to make the same point.
- dkrich 11y agoIs that your gut instinct or is there research to suggest that that's the case? My personal process for using Google (not saying everyone is the same, but...) goes something like this: 1. Type "g" into the address bar 2. Press enter, because www.google.com auto-populates at that point 3. Start typing my query while the animation of the day is loading 4. Press enter 5. Review the results
- tempestn 11y agoWhy not just run the search straight from your browser's address bar or search field?
- kuschku 11y agoBecause, for good reason, not everyone has that set to Google?
- tempestn 11y agoAt least in Firefox, you can search multiple providers from the search bar. I believe other browsers can do this as well.
- dkrich 11y agoI could, but it's more of a force of habit- but if I did that would further prove my point that the choice of logo doesn't make any difference to people using the site for search.