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Third "again" today, it doesn't matter that other options exist for me, it's that businesses and other institutions that rely on search can't expect other peopl
by rm_-rf_slash 11y ago
Third "again" today, it doesn't matter that other options exist for me, it's that businesses and other institutions that rely on search can't expect other people to use anything but Google, thereby giving the company disproportionate influence.
- AnimalMuppet 11y agoIf you're a business, and you're advertising on Google, but not on Bing and not on Yahoo, you're probably being pretty stupid - unless the revenue per dollar spent is higher for Google than for Bing and Yahoo. If you can demonstrate that it is, then you might have a case. I only said "might", because the question isn't whether Google is more effective per dollar. The question is whether advertising on Bing generates more revenue than it costs. If it does, then businesses would be stupid not to also advertize on Bing.