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But if Google does it only for none Google adnetworks that's going to be a huge lawsuit. The article doesn't really clarify why would it work on Google own netw
by dao- 11y ago
But if Google does it only for none Google adnetworks that's going to be a huge lawsuit. The article doesn't really clarify why would it work on Google own networks because they convert to HTML5 or because they will white list their own stuff.
It's because their ad network converts stuff, at least that's the only way I can read these sentences:
Google said advertisers who are worried about having their ads switched off should consider converting their Flash artwork to HTML5. According to the cyber-goliath, "most Flash ads uploaded to [Google] AdWords are automatically converted to HTML5."
So, in other words, if you're not on Google's ad network, you're locked out of Chrome – unless you also switch to HTML5 artwork.
- dogma1138 11y agoI've read it, but I've also read the "most" part in it so it wasn't clear what will they do with Flash adds that cannot be converted. The opening subtitle can be also interpreted both ways, in fact most people would say that "If your ads aren't on web giant's network, they better be HTML5 – or they're dead to Chrome." means that Google will block Flash from every source but Google.
- Sephr 11y agoYou don't need to be on Google's ad network to use swiffy (the conversion tool that they are using), it's open source.
- mccr8 11y agoIs the conversion tool actually open source? The Swiffy Wikipedia page says "There is a server-side component (source currently not public) that converts SWF to an intermediate representation serialized as JSON.".
- Sephr 11y agoOh sorry, I was thinking of shumway. Swiffy isn't open source, but it is free at least, so third party ad networks can still use it.