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Here were the takeaways from a discussion I had with a friend about this. Initial setup is likely cumbersome but straightforward. Marketing is where all th
by hkmurakami 11y ago
Here were the takeaways from a discussion I had with a friend about this.
Initial setup is likely cumbersome but straightforward.
Marketing is where all the effort is.
The sector you choose has to outperform, which you have little control over.
- AndrewKemendo 11y agoSounds like every startup.
- m-i-l 11y agoNot to mention: That’s the dirty secret of the ETF industry. All of the innovation has led to a lot of failure... The bottom line: Most ETFs live in oblivion. Like many other areas, you tend to only hear about the success stories, and are unaware of the scale of the non-successes.
- roymurdock 11y agoFrom the article > 81% of funds account for 2.4% of dollar volume. So the top 20% see 97.6% of all trading, probably with the top 10% seeing 90% or so. The ETF industry is a bit more brutal than the 80/20 rule of thumb.