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As some have mentioned, yes. But in general: Why must someone push his brand and store concept into another country, instead of buying/creating a local chain?
by woodpanel 11y ago
As some have mentioned, yes. But in general: Why must someone push his brand and store concept into another country, instead of buying/creating a local chain?
How often will grocery-buying customers from one country be shopping groceries while on vacation? And would a recognizable brand really leave the customer with an advantage? E.g.: If I were an American in Germany, yearning for Twinkies, which are nowhere to be found in regular stores in Germany, would I or Walmart be really better off, by also-not-finding-them in the German Walmart too?
- raverbashing 11y ago> Why must someone push his brand and store concept into another country, instead of buying/creating a local chain? Exactly because they want to do it their way It's not about foreign people, it's about a different way of doing stuff Walmart may be bad for groceries, but it sells a lot of other stuff, which is an area Aldi/Lidl doesn't touch
- jarfil 11y agoLidl sells plenty of stuff other than groceries, with anything from clothing to telescopes, they just don't stock them permanently. But when they do, sometimes they even beat direct-from-China pricing, by up to a 60%. Which is pretty impressive if you were to ask me.
- raverbashing 11y agoYou're right about this aspect of Lidl But they pretty much don't guarantee availability of anything, it's what's on the shelves (at least on the smaller ones) I guess they beat direct-from-China price by volume and cheaper freight