The lambda architecture and the split between the heavy slow processing and the interactive processing reminds me of how a few of our customers are blending Had

The lambda architecture and the split between the heavy slow processing and the interactive processing reminds me of how a few of our customers are blending Hadoop and Couchbase for similar use cases: http://www.couchbase.com/fr/ad_platforms http://www.couchbase.com/fr/ad_platforms