Clickbait title with a lot of bunk broscience. First of all, how does losing weight make you more productive? Because you drank coffee? Also the earth is round

Clickbait title with a lot of bunk broscience. First of all, how does losing weight make you more productive? Because you drank coffee? Also the earth is round, news at 11... On top of that, anything "bulletproof" is marketing crap designed to get you to buy their brand of overly-expensive and overly-caloric coffees. There is no reputable science behind Bulletproof Coffee. Finally, ketogenic diets, like all diets, are not cure-alls. Yes, you may reduce body weight. But what if your blood sugar goes up? This is a common side effect of a ketogenic diet[1]. It's an extreme diet, and research has shown time and time again that extreme diets are excessive and ultimately detrimental in the long run because people can't stick with them and end up rebounding with more weight than they started. I'd like to see where this guy ends up in 5-10 years in terms of body composition and ketogenic adherence (hint: I'm not betting any money on it). Fruits, vegetables, whole grains, fish, a little meat and some oils/nuts/seeds have stood the test of time throughout every fad diet. Don't overcomplicate your life or think there is a magic pill. [1] http://www.diabetes.co.uk/blood-glucose/ketosis.html http://www.diabetes.co.uk/blood-glucose/ketosis.html