To add to jschwartzi's comment, what if there was a snack food that tasted good, but you could only consume two handfuls before you felt like you couldn't eat a

To add to jschwartzi's comment, what if there was a snack food that tasted good, but you could only consume two handfuls before you felt like you couldn't eat anymore? Some people might find this situation perfect because it helps to limit consumption. In reality, snack food companies see this as a defect in their product and attempt to engineer the limitation away.