> how much of this is that treatments are easier to find than cures, and how much of it is that cures eliminate their own market and thus make less business sen

> how much of this is that treatments are easier to find than cures, and how much of it is that cures eliminate their own market and thus make less business sense is a matter of debate Only in the sense that things aren't very easy to find when you aren't looking for them. Otherwise there really isn't much debate. Nothing brings home the bacon like chronic disease.