Although this article is not about product development, I am reminded of how I described a product I was working on to a friend. My goal was to have the user ex

Although this article is not about product development, I am reminded of how I described a product I was working on to a friend. My goal was to have the user experience be very simple and intuitive and yet what we did with the data on the back-end be so complex and unexpectedly good that the experience would feel kind of "magical." I was hoping to invoke a certain sense of wonder "how do they do that" even while they enjoyed and used the practical outcome.