In general net revenue means revenue net of discounts or credits, but not net of cost of production. The proceeds net of direct costs of producing the revenue i

In general net revenue means revenue net of discounts or credits, but not net of cost of production. The proceeds net of direct costs of producing the revenue is gross profit. Operating profit deducts selling, general and administrative costs. Net profit further deducts interest, tax, and miscellaneous expenses (one-time gain or loss on selling a piece of equipment previously used in production, for example).