Precisely. One strategy for addressing this in the near term is to create more tools and products for partners/distributors like Yahoo and HuffPo to find and pr

Precisely. One strategy for addressing this in the near term is to create more tools and products for partners/distributors like Yahoo and HuffPo to find and present interesting tweets for their audiences. Twitter can't curate everything in house in the near term. Algorithms aren't reliable enough, so they need a mix of algorithms and people. Some of those people can be in-house, but the faster, more scalable way to reach every nook and cranny of the world is to outsource a bunch of the curation through distributors who understand different audiences. Users have proven they won't curate on their own. As a bonus, Twitter can analyze these curation strategies to refine its own machine-learning algorithms.