I would reckon that the market for personal data is lot bigger. 45 billion e-mails, 10 billion text messages and submit 95 million Tweets are sent in an average

I would reckon that the market for personal data is lot bigger. 45 billion e-mails, 10 billion text messages and submit 95 million Tweets are sent in an average day. Now according to this article: http://www.technologyreview.com/view/528866/researchers-test-personal-data-market-to-find-out-how-much-your-information-is-worth/ http://www.technologyreview.com/view/528866/researchers-test... each piece of data is worth about $2. Now, simple maths would tell any company that making money off that data is a lot more profitable than collecting $0.20. Also, how many people would actually want to enrol in such a premium service? It would not be every person that uses Facebook, for sure. Plus, selling off the data is lot easier than soliciting people to buy their premium product (people give them the licence to do so through the ToS).