Yup - my first thought too. I used to work there, and one eternal subject of lunch-table conversation was how interesting it would be to make consumer routers

Yup - my first thought too. I used to work there, and one eternal subject of lunch-table conversation was how interesting it would be to make consumer routers with the same ease of management... but how the consumer market is such a hellhole to work in because margins are so low and consumers are more sensitive to price than to management complexity in their purchasing decisions. A good brand like Google's can get around that, though.