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Video is a done deal. Most cable companies lose money on their video packages anyway; they're a loss-leader for broadband subs at this point. In 5 years, nobody
by exelius 11y ago
Video is a done deal. Most cable companies lose money on their video packages anyway; they're a loss-leader for broadband subs at this point. In 5 years, nobody will be talking about the video business.
And the FCC very well should give more power to cable companies, because the cable companies are at a huge disadvantage relative to the big national telcos (aka AT&T and Verizon). AT&T and Verizon are working together to ensure none of the cable companies becomes a national player capable of threatening them. The old Bells are still much, much larger than any of the cable providers, so they can throw their weight around.
- fweespeech 11y ago> Video is a done deal. Most cable companies lose money on their video packages anyway; they're a loss-leader for broadband subs at this point. In 5 years, nobody will be talking about the video business. If that was the case, cable companies would stop selling me the TV package when I already pay the maximum amount for internet they offer in my area. Yet, somehow, they are always willing to sell me cable TV with free HBO for 12 months and a $50 gift card for $19.99/month.
- exelius 11y agoBecause there are still sales organizations within these companies whose bonuses are based on driving video revenue. It takes a while for a large company to unroll those organizations/incentives/etc. As it is, the primary customers of their video products are older adults. But long-term, video is a non-issue. If prices don't come down, the cable providers will move to a la carte. There's just too much content available online via YouTube, Netflix, etc. It will still be a product, but it will be IP-only, cheaper, and offer more granular video packages.