Or a revamped pricing scheme for the website they might favor for their content. Seeing how the internet and computers allows for many more content to be publis

Or a revamped pricing scheme for the website they might favor for their content. Seeing how the internet and computers allows for many more content to be published at a fraction of the cost of yesterday's system, there is a gap to be filled between the old pricing scheme of hard copies newspaper and all "free" content of the web. $15 per month per website (like the NYT) seems a bit excessive when 10 or 20 other websites might offer the same news and at least a dozen direct competitors have similar offers. My father and his father might have had a subscription to a couple of newspaper/magazine, but I have the news at my finger tips.