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I would love to see you rate http://happyscale.com/ http://happyscale.com/. It's been my labor of love for over 4 years, and like you've done, I've been doing m

I would love to see you rate http://happyscale.com/ http://happyscale.com/. It's been my labor of love for over 4 years, and like you've done, I've been doing most all of different aspects myself (though I've recently been getting help with design).

digisth 11y ago
I found a broken image on your front page (image linking to index.html) inside #features-icons, btw.
- rooster8 11y ago
  Thanks for the heads up!
vlad 11y ago
Thanks for your brave submission, and going first. :) Here's what I have so far, as a "transcript." 1) First instinct: The fact it's an iPhone app and for weight loss, I got the vibe I have to spend time (do work) to compare how it's different from what's out there. I also don't realize what I would even search for to find competitors. In other words, I didn't think “it’s a tool to help me lose weight” like an iPhone or a frying pan are clearly tools. Instead, I thought, it’s one of thousands of apps I have to compare and learn, a bummer. 2) Therefore, create some layouts (screens) that make the user feel they already know how they’ll use it and why before they even download it (regardless of what else exists). You know how to use a water pitcher, refrigerator, or even a digital piano (press on/off, push any key to make sound). Yes, there might be a learning curve to become an expert with tools (e.g. piano) but it’s clear what you’ll be doing with it. 3) Maybe you need one big screenshot on top of the page, a simple screen that simply shows a smooth graph based on the health kit weight data. And the explanation “install to visualize your data instantly, your info stays private on your device”. And a big Install now button. Nothing to learn. That might be worth $0.99 (or more) on its own. And then of course you have the other stuff that people can explore and learn over time. 4) I like the “track multiple family members” screen because I let multiple users create profiles in my desktop software, too. I’m worried nobody really cares to share their weight data with a friend. 5) I would survey users to find out what their favorite parts of the app are, and what one feature makes them come back. Or what one feature they would miss if they lost it. Maybe that feature should have its own screen. 6) Another reason that people tend to trust simple screens is because they make the product look like “there’s less to break” to bugs, and a higher chance it will still work on their next phone, so it’s worth buying. 7) My reaction was, the benefits or features at the top of your page are hard to understand. The last sentence of the paragraph is the only one that actually describes what the app might do or how it benefits you. Also, Tame the Scale seems like the app name, not Happy Scale. And the last sentence doesn’t go far enough. The real benefit is, "see your real weight trend, instantly, to stay motivated”, not to see trends. Or to control their emotions rather than being a "yoyo" that feels "I'm losing weight, I'm gaining weight" every other day. Stay motivated, confident, and consistent. With that simple screenshot and text at the top of the page, that should be an awesome way to get people to take the initial action of installing the app (at the end of the day, you want people to install it, not read your site!)
- rooster8 11y ago
  Thanks for the feedback!
  - vlad 11y ago
    No problem! Thanks for showing me this app. Sorry for suggesting additional work on your plate. Always easier to provide feedback than to build from scratch! :)
    - rooster8 11y ago
      That additional work is exactly what I was hoping for. A few of your comments gave me new insights into what fresh eyes see on first glace, and I agree with you that in general there's room for clarification and promotion of what the core benefits are. Much better to have this additional data point than to try to puzzle it all out myself!

digisth 11y ago

I found a broken image on your front page (image linking to index.html) inside #features-icons, btw.

rooster8 11y ago
Thanks for the heads up!

vlad 11y ago

Thanks for your brave submission, and going first. :) Here's what I have so far, as a "transcript." 1) First instinct: The fact it's an iPhone app and for weight loss, I got the vibe I have to spend time (do work) to compare how it's different from what's out there. I also don't realize what I would even search for to find competitors. In other words, I didn't think “it’s a tool to help me lose weight” like an iPhone or a frying pan are clearly tools. Instead, I thought, it’s one of thousands of apps I have to compare and learn, a bummer. 2) Therefore, create some layouts (screens) that make the user feel they already know how they’ll use it and why before they even download it (regardless of what else exists). You know how to use a water pitcher, refrigerator, or even a digital piano (press on/off, push any key to make sound). Yes, there might be a learning curve to become an expert with tools (e.g. piano) but it’s clear what you’ll be doing with it. 3) Maybe you need one big screenshot on top of the page, a simple screen that simply shows a smooth graph based on the health kit weight data. And the explanation “install to visualize your data instantly, your info stays private on your device”. And a big Install now button. Nothing to learn. That might be worth $0.99 (or more) on its own. And then of course you have the other stuff that people can explore and learn over time. 4) I like the “track multiple family members” screen because I let multiple users create profiles in my desktop software, too. I’m worried nobody really cares to share their weight data with a friend. 5) I would survey users to find out what their favorite parts of the app are, and what one feature makes them come back. Or what one feature they would miss if they lost it. Maybe that feature should have its own screen. 6) Another reason that people tend to trust simple screens is because they make the product look like “there’s less to break” to bugs, and a higher chance it will still work on their next phone, so it’s worth buying. 7) My reaction was, the benefits or features at the top of your page are hard to understand. The last sentence of the paragraph is the only one that actually describes what the app might do or how it benefits you. Also, Tame the Scale seems like the app name, not Happy Scale. And the last sentence doesn’t go far enough. The real benefit is, "see your real weight trend, instantly, to stay motivated”, not to see trends. Or to control their emotions rather than being a "yoyo" that feels "I'm losing weight, I'm gaining weight" every other day. Stay motivated, confident, and consistent. With that simple screenshot and text at the top of the page, that should be an awesome way to get people to take the initial action of installing the app (at the end of the day, you want people to install it, not read your site!)

rooster8 11y ago
Thanks for the feedback!
- vlad 11y ago
  No problem! Thanks for showing me this app. Sorry for suggesting additional work on your plate. Always easier to provide feedback than to build from scratch! :)
  - rooster8 11y ago
    That additional work is exactly what I was hoping for. A few of your comments gave me new insights into what fresh eyes see on first glace, and I agree with you that in general there's room for clarification and promotion of what the core benefits are. Much better to have this additional data point than to try to puzzle it all out myself!