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Seems like a non-issue. They did no research ahead of time regarding alphabet.com/@alphabet handles... this would indicate that they are not that concerned abou

by rco8786 11y ago

Seems like a non-issue. They did no research ahead of time regarding alphabet.com/@alphabet handles... this would indicate that they are not that concerned about the visibility/branding of the holding company, which stands to reason. It's not like they didn't think about these things when they were naming, they just don't care.

DarkTree 11y ago
Yeah, to imply that the leaders of a massively successful company didn't think to look into naming issues is extremely naive or grasping for news straws at best.
- kraig 11y ago
  In a way they may have not or they would have confirmed that BMW wouldn't have an issue with it.
  - tobyjsullivan 11y ago
    It's not up to BMW. It's up to trademark law. And trademark law is quite well established in this context that there's no issue.
- deleted 11y ago
  [deleted]
seanalltogether 11y ago
Exactly, holding companies do not need to worry about their marketing. http://www.berkshirehathaway.com/ http://www.berkshirehathaway.com/
- haberman 11y ago
  Wow, that web page is amazing. It's straight out of the 90s but it also has a Geico ad on it, which I cannot fathom why they would possibly need or want that.
  - wahsd 11y ago
    Geico is a BH owned company