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I think it is important to remember that the $250 is only the Kickstarter reward price. The actual retail price is $399 ($150 higher than what you discussed).
by sunnynagra 11y ago
I think it is important to remember that the $250 is only the Kickstarter reward price. The actual retail price is $399 ($150 higher than what you discussed).
- giarc 11y agoHD has nearly 200 between $300-$500. $400 isn't a shower head only available to the 1%'ers of the world. It's not your $40 basic shower head, but that's not the market they are going after. Look at this $1000 unit that Restoration Hardware has, and they are doing alright (https://www.restorationhardware.com/catalog/product/product.jsp?productId=prod6510241&categoryId=cat3850062 https://www.restorationhardware.com/catalog/product/product....)
- sunnynagra 11y agoI wasn't necessarily disagreeing with your point. I just thought it was a little disingenuous to say it was 62% of its actual retail price.
- giarc 11y agoWell technically the current price is $250. Hardware startups some times have a hard time getting out of kickstarter and into the retail space. We'll see if it ever gets launched in retail at $400. Could be more, could be less (unlikely) or could be not at all.