>> The first thing I thought of involved the regulations and other troubles that Google was facing in the EU. Those troubles seemed to summarize as "Google is t

>> The first thing I thought of involved the regulations and other troubles that Google was facing in the EU. Those troubles seemed to summarize as "Google is too big and is taking advantage of its large market share". Alphabet looks like it'll fracture the google businesses more, which might help reduce the issues they're facing in the EU. > Well, Google is already quite fractured in the EU - it has something like 20 subsidiaries, one in most EU countries Seperation at the marketing end for ad services, or for purposes of tax optimisation, does not really alleviate any of the antitrust concerns. It's the services that matter. Google's main ad business and search being in the same company for example. So the current EU subsidiaries would not have an effect on the EU investigation, but this current plan might.