I contributed to this # this year - I only recently started using an ad-blocker. People / companies need to get paid for their content - and that's perfectly f

I contributed to this # this year - I only recently started using an ad-blocker. People / companies need to get paid for their content - and that's perfectly fine - it's when the ads get out of control that infuriates me and drove me to install an ad blocker - looking at gizmodo.com and wired.com - full screen video ads (greyed out content with centered video) are infuriating. Keep the ads on the side of the page or at the top or bottom. If it's interesting, I'll probably click on it - case in point - daringfireball.net - he generally has ads for stuff I actually want to use or need - I'll sit there sometimes refreshing the page to load a new ad just to see what else is in the stack.