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After reading this, I'm a bit perplexed and sad at the same time. My current strategy was to not use a .com since it was up for sale more than I'm willing to p
by jxm262 11y ago
After reading this, I'm a bit perplexed and sad at the same time. My current strategy was to not use a .com since it was up for sale more than I'm willing to pay. Instead, I decided to go with something similar but different and hopefully change it once the idea/company got traction.
Whether or not I agree with this, PG is a source of authority, which makes me think about my current strategy. Sort of sucks, do I listen to my gut and what many others here are saying, or fork over the money into a domain that could be used for other areas in the business?
I'm going with option#1 btw, just sucks to hear this from someone I respect, because it makes me believe it's true.
- matco11 11y agoAnybody remembers getdropbox.com before dropbox.com?! :-) Or... thefacebook.com before facebook.com?! Name, logo, domain name, are all important things, and - like for all things - their importance changes over time. You go in a circle of executing to "good enough" for the stage you are at (keeping in mind that you do not want to create problems for yourself in the future with the choices you make today) and then move on to the next item on the execution priority list. If you wait to have the perfect logo before launching, you will never launch... Then 6 or 12 months later you might find yourself analyzing the perfect palette of Pantone colors to go with your brand...